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CallTrackingMetrics

CallTrackingMetrics is the only digital platform that uses call tracking intelligence to inform contact center automation—resulting in a more personalized customer experience. Discover which marketing campaigns are generating leads and conversions, and use that data to automate call flows and power your contact center.

How IdentityCheck works with CallTrackingMetrics

Overview of CallTrackingMetrics

CallTrackingMetrics is a powerful tool for managing and analyzing inbound calls. The platform allows businesses to track phone calls, attribute them to specific marketing efforts, and measure call outcomes. With robust features including call recording, automation, and reporting, CallTrackingMetrics helps enterprises enhance their customer communication strategies.

Leveraging IdentityCheck with CallTrackingMetrics for ID Verification

By integrating IdentityCheck with CallTrackingMetrics, businesses can seamlessly incorporate ID verification into their call management workflows. This integration provides an effective solution for confirming caller identities, thereby adding an extra layer of security to customer interactions.

Use Cases for CallTrackingMetrics and ID Verification

  • Fraud Prevention: Ensure that the person on the other end of the line is who they say they are, reducing the risk of fraudulent transactions.
  • Enhanced Customer Service: Quickly verify identities to provide personalized service quickly and efficiently.
  • Regulatory Compliance: Easily integrate ID checks to comply with industry regulations requiring identity verification.

Setting Up the Integration

Integrating IdentityCheck with CallTrackingMetrics via Zapier is straightforward. Here is how you can set it up:

  1. Sign Up for Zapier if you don’t have an account.
  2. Log in to your Zapier account and click on the “Make a Zap” button.
  3. Select CallTrackingMetrics as your trigger app and choose an appropriate trigger (e.g., “New Call” or “New Recording”).
  4. Connect your CallTrackingMetrics account by providing the necessary API keys.
  5. Next, select IdentityCheck as the action app, and choose an action such as “Verify ID.”
  6. Connect your IdentityCheck account by providing the necessary API credentials.
  7. Map the required fields from CallTrackingMetrics to IdentityCheck to ensure the correct data is passed between the apps.
  8. Test your Zap to ensure the integration is working as expected.
  9. Finally, turn on your Zap to activate the integration.

How to Use ID Verification with CallTrackingMetrics

Once the integration is set up, using it becomes a seamless part of your workflow:

  1. When a call is received on CallTrackingMetrics, the predetermined trigger activates the Zap.
  2. The caller’s data is sent to IdentityCheck for verification through the automated process defined in your Zap.
  3. IdentityCheck processes the information and returns the verification status in real-time.
  4. Your team receives an immediate ID verification result, allowing them to proceed confidently or take additional actions if needed.

By integrating CallTrackingMetrics with IdentityCheck, your business can enhance the security and efficiency of your communications. This streamlined process not only ensures compliance and fraud prevention but also provides a better experience for your customers.

About CallTrackingMetrics
CallTrackingMetrics is the only digital platform that uses call tracking intelligence to inform contact center automation—resulting in a more personalized customer experience. Discover which marketing campaigns are generating leads and conversions, and use that data to automate call flows and power your contact center.