CRM

Mav + StackGo

Run compliance from inside Mav. Checks start from a record and the result lands back on the client.

Mav publishes 2 trigger events and 8 actions on its public Zapier listing. That is what a StackGo connector would be built on.

CRM System of record Not connected yet

Also listed under Marketing

What Mav is

Mav is an AI-powered SMS agent that automates the back-and-forth with your leads and customers via text message.

Description supplied by Mav.

The trigger

What starts a check

You do not open StackGo. A change in the system starts the work, and the system stays your source of truth.

EventWhat StackGo doesWhat comes back
A deal or opportunity is wonStarts intake and runs identityStatus on the contact
A contact is createdSends a branded verification requestVerification status
Contact details changeRe-screens against sanctions and PEP listsUpdated status, alert if changed
The write-back

What StackGo puts back on the record

A Mav connector would write named fields onto the record, not a link to a portal. These are the fields StackGo writes on the systems it connects to today.

  • Verification status
  • Risk rating
  • Last checked
  • Report link
  • Verified name
  • Date of birth
  • Document checked
  • Screening result
  • Beneficial owners
  • Form responses
  • Verification report (PDF)

Every field is optional. What each one holds, and which carry personal data, is set out once in what “integrates with” actually means.

Everything else Mav publishes

Mav’s public integration surface

The rest of what Mav exposes on Zapier, beyond the workflow. This is the raw material a connector would use.

2 events
  • New Event
  • New Outcome
8 actions
  • Create Conversion Event
  • Run Playbook
  • Stop Playbook
  • Update Lead
  • Update Party Line Availability
  • Find Lead
  • Get Conversion
  • Get Playbook

Names are Mav’s own, read from its public Zapier listing on 28 August 2026.

Questions

Common questions about Mav

What does MAV stand for?

Mav is an AI-powered SMS agent that automates the back-and-forth with your leads and customers via text message.

What is the purpose of MAV?

Mav is an AI-powered SMS agent that automates the back-and-forth with your leads and customers via text message.

What does MAV stand for in the army?

Mav is an AI-powered SMS agent that automates the back-and-forth with your leads and customers via text message.

Questions taken from what people actually search in Australia. We answer only the ones our own data answers.

Where this sits

Mav is the record. StackGo runs the steps around it.

Every step writes back to Mav, so the client record stays the source of truth.

Want Mav connected?

Requests decide the build order. Tell us and we will tell you where it sits.

Request this integration

Ready to make onboarding minutes, not hours?

Start free and run your first check today, or book a demo and we will walk you through it.